Posted on January 23rd, 2012
Art and Entertainment
Posted on January 23rd, 2012
Full service, multi-channel eCommerce and eMarketing agency e-inbusiness has been working with leading travel clothing retailer Rohan to expand its Search Engine Marketing Activities. Rohan has been working with e-inbusiness to deliver its Search Engine Marketing Strategy (SEM) since February 2008. Now, achieving excellent return on investment for its Pay per Click and Search Engine Optimisation activities, Rohan was keen to take its long term focus of Search Engine Marketing to the next ...
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Marketing
Posted on January 21st, 2012
Art and Entertainment
Posted on January 21st, 2012
How does packing your bags and leaving for vacations sound. Sounds great and why not it means that you shred your work responsibilities for a while and enjoy life with family and friends. And then when you know that you are covered for luggage loss to health problems with world
Travel Insurance, a great relief, isn't it? Getting insured under worldwide travel insurance is very necessary and sensible as international trips are expensive and it is vital to protect your hard-earned money. So ...
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Finance
Posted on January 20th, 2012
It's a fact that your customers are your best leads. This means
that the most likely people to purchase your products and/or
services are the ones who have paid for them before. It's also a
fact that it costs far less money to keep a customer than it
does to go out and get a new one. These are the two reasons that
using direct mail postcards to keep in touch with your customer
database is a must. There are a few rules to follow when
marketing to contacts in your company database.
Rule #1: ...
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Marketing
Posted on January 20th, 2012
Art and Entertainment
Posted on January 19th, 2012
Art and Entertainment
Posted on January 19th, 2012
Here's a great lesson that applies to direct mail. Ready? Some
people say one thing and do the opposite.
In other words ...
One shouldn't pay attention to what people say they'll do as
much as what they actually DO.
For example, it seems most readers of the National Enquirer
don't want to admit they read it. Just ask people, 'You read
that tabloid stuff?'
"No way! Not me."
Maybe they're afraid of looking silly to others? Maybe their
embarrassed to admit buying a paper with headlines like, ...
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Marketing
Posted on January 14th, 2012
Everyone has come face-to-face with direct marketing. In fact,
that's what direct marketing is: it's one-on-one marketing.
Direct marketing uses several advertising forms to form an
interactive relationship with consumers. If a direct marketing
campaign works, consumers will purchase the product or service.
Direct marketing may be so popular because, of all of the
marketing strategies, it is the most personal and consumer
oriented. It is part of the Integrated Communication Program,
but its ...
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Marketing
Posted on January 14th, 2012
Art and Entertainment